Lore

Voice of Customer Report

Overview

An Amazon reviews/feedback report used to separate a one-off complaint from a recurring product-defect pattern, so sellers know whether to act on complaints or dismiss them as noise.

Triage Rule

• 1–2 complaints out of 100–200 orders citing the same issue → noise, no action.
• 4–5 complaints out of the same order volume citing the same issue → signal, fix the defect in the next production batch.

Related

• Negative Review Topic Mining for Product Development — broader practice of mining review complaints for product changes
• Three-Part Profitability Filter (Volume, Price Floor, Margin Stack) — upstream screening this report feeds back into once the product is live

Из тем: Product Research & Validation