A diagnostic question for a room of stakeholders or leaders: how many of you have delivered a roadmap item that was never used by a single user? Typically most hands go up.
The exercise exposes, viscerally, that feature-based roadmaps optimize for hitting dates while routinely shipping unvalidated, low-value output — the roadmap said "done," but nothing of value happened. It belongs to the same family of confrontational, undeniable-by-a-show-of-hands diagnostics as The '11 out of 10' Question, 'What's Your Plan B?' Commitment Test, and Strategy Penetration Test.
Pairs with Roadmaps as False Control: the point isn't that features weren't delivered, it's that delivery was never the thing worth controlling.
Asking a room 'how many people have delivered items on their roadmap that have never been used by a single user' works less as an argument than as social proof: when most hands go up, the audience experiences the failure mode directly rather than being told about it, which is what makes the question effective as a diagnostic opener rather than a rhetorical gotcha.
Engineers and product people are demoralized by shipping features nobody uses. The fix isn't just tracking usage as a metric — it's connecting day-to-day work to real user and business impact, which is what builds a results-oriented culture rather than an output-oriented one. See Outcome-Based Roadmap Reframing.